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If you were wondering when is Amazon Prime Day this year, and where you can find the best deals, you have come to the right place. IGN UK Amazon Prime Day central hub is the article that you should add to your bookmarks for any early Prime Day deals and the main Amazon Prime sales event, which we will be updated every day. Amazon Prime Day 2019 will take place from midnight, Monday July 15th, to 11:59PM, Tuesday July 15th (BST), so note this day in your calendar and be ready for some of the best deals prior Black Friday.

Want to participate in Amazon Prime Day next week but currently don’t subscribe to Prime? Good news is that you can now save £20 off Prime to celebrate Prime Day, which brings the price down to only £59 per year for your first year. This is a great deal, since Amazon rarely discounts their Prime memberships, unless you are eligible for a student account, which gives you 6 months free and 50% off a year of Prime at £39 per year

Amazon Prime will get you early access to lightning deals, which are often the deals that sell out first. Prime members also get many other benefits such as unlimited one-day delivery on millions of items, Prime Video, Prime Music and Prime Reading.

So if you shop a lot and want to get the best deals during Amazon Prime Day, sign up to Amazon Prime here for just £4.92 per month.

The best deal for Nintendo Switch standalone I’ve seen so far. It’s down to only £279.99, and it comes with £30 Nintendo eShop voucher. It’s available in both colour variants, Neon Red/Neon Blue and Grey.

Nintendo has released a new line of build-it-yourself experiences that are be compatible with Nintendo Switch just last year, and it recently dropped in price to just under £36.

With this interactive drawing monitor you will be able to create professional designs in animation, cartoon, comic, illustration, tracing and architecture. It is also perfect for editing photographs, sketching, retouching, as well as CAD and 3D sculpting. Save more than half price off this interactive monitor

Snag a Nintendo Switch bundle at Amazon for under £300 and get everyone’s favourite Super Mario Maker 2 Ltd Edition game, £30 Nintendo E-Shop credit and Nintendo Switch (Neon Red/Neon Blue) console. Available while stocks last.

Microsoft 14.5-Inch Surface touchscreen laptop is slim but powerful, running on 5th gen Intel Core M processor and you get to enjoy up to 11 hours of battery life for work or play. Amazon offers the best deal I’ve ever seen for this laptop, priced at just £586.

If you own a Kindle, this is a perfect deal if you want to get access to an enormous library of eBooks, comics, magazines and more. To be exact, over 1 million Kindle eBooks and over 20,000 digital comics are available, and it all can be accessed with a Kindle Unlimited membership.

This deal is rare and is usually only available during the biggest sales events of the year, such as Black Friday, Amazon Spring Sale or Amazon Prime Day. You do have to have an Amazon Prime membership to participate, but if you are new, you can always try Prime for free with a 30-day trial.

4 months of Amazon Music Unlimited for just 99p makes a Spotify subscription seem overpriced. Amazon Music Unlimited releases new music everyday from today’s most popular artists and is, by nature, compatible with Amazon’s smart speaker devices.

This offer is exclusive to Amazon Prime members only. If you’re not an Amazon Prime member yet, you can sign up to a free 30-day trial membership or pay for one month of Prime for only £7.99 (click see more plans) if you don’t want to commit to a one year membership, which costs £79. It might make sense to sign up for at least a month, since Amazon Prime Day is just around the corner (July 15th and 16th).

G413 was thoughtfully created, designed and engineered to deliver advanced performance with just the right features. Get this keyboard cheaper today and save yourself 45% off the list price.

With Amazon Prime Day coming up, all of the major retailers are trying to compete and entice their customers with money saving deals that are just as great as the ones offered by the online retail giant – Amazon. Currys PC World Black Tag Sale, which started this week, is offering its customers Black Friday deals in July, where you can save big on the best TVs, consoles, tech and more. Check out our hand-picked deals below, or head straight to Currys PC World for more deals.

Best TV Deals:

Best Smart Home Deals:

Best Console Deals:
Best Laptop Deals:

Best Tech and Gadget Deals:

Best SIM-Free Mobile Phone Deals:

Velop with Intelligent MeshTM Technology is an award-winning family mesh Wi-Fi system created to work seamlessly together. Get whole home mesh Wi-Fi System discounted at Amazon by £85 for today only.

P-Link Kasa Smart Security Camera is designed to deliver clear 1080p video the moment you start streaming, keeping you connected to your home anywhere you go. KC120 records every time it senses motion or sound and stores up to 2 days of video on the cloud for free. You can get this camera cheaper today since it’s Amazon Prime Day Deal of the Day.

LG smart TVs deliver a stunning picture quality with IPS 4K Display and Active HDR that is complimented by outstanding audio, all housed in a cutting edge construction. This model is now discounted to the lowest price I have ever seen, so get it while the promotion lasts.

With shot speeds of up to 90MB/s and UHS speed Class 3 (U3) recording, you’re ready to capture stunning high-resolution, stutter-free 4K UHD video

Carphone Warehouse has announced its Deals Too Good To Be Missed summer sale last week, which offers some of the best smartphone deals I have seen for a while. The range includes a number of handsets by the leading smartphone manufacturers, such as Samsung, Google Pixel and Huawei. Check out our hand-picked deals below, or click here to view all deals.

SIM-FREE Smartphones

Individual products
Carphone Warehouse Contract Deals
Editor’s Notes: Click on the SIM free tab to view the SIM free prices.

Transform your home with Philips lighting starter kit. This bundle includes Philips Hue white and colour ambiance bulb in your Philips Hue system and it works with Alexa, so that you can control your lights with your voice. The bundle also comes with with Amazon Echo Dot (3rd Gen) speaker, and it is now discounted to just under £90.

Get this Nintendo-licensed memory card for the Nintendo Switch system and instantly add 128GB of additional space onto your Nintendo Switch.

Amazon Prime members can score the best offers this month, that’s why it’s worth signing up to Amazon Prime for just £7.99 per month, or get a 30-day free trial. Today we are featuring one of the early Amazon Prime Day deals, which saves you an additional £25 off Certified Refurbished Kindle Paperwhite e-reader, bringing the price down to just under £65.

Love books? With Audible it’s easy to tune into Audiobooks wherever you are. By streaming or downloading books onto the free Audible app you will be able enjoy your favourite titles on the go, in your car or even at the gym. If you’re interested, new customers can try an Audible membership free for the first 30 days including any Audiobook of choice, saving you £7.99 but only for the first month. The monthly plan thereafter will cost you £7.99/month but you are able to cancel before the 30 days is up to not pay anything.

Editor’s notes: Note that this promotion is for new customers only.

Protect your home with Yale’s self-monitored smart home alarm, that enables you to check in from anywhere in the world and receive alerts and real-time notifications when your alarm is triggered. Get more than £65 off this security kit at Amazon for today only.

This is no ordinary gaming laptop, as it can also serve as a portable gaming desktop. Unveiled at this year’s CES, it features incredible specs including socketed desktop CPU (Intel Core i7-9700 (6-Core, 12MB Cache CPU) and a swappable GPU (Nvidia GeForce RTX 2080 GPU), 32GB of memory, and a total of 2TB of storage split between two SSDs and one hybrid hard drive. Click here to read IGN’s Review, where this laptop scored 9.2/10 (Amazing).

Free digital copy of The Division 2 (with Tobii Eye Tracking) is included with 250+ FPS VR ready models.

  • Alienware Area 51m (i7-9700K, NVIDIA GeForce RTX 2070 8GB GDDR6 (OC Ready), 16GB, 2x8GB, DDR4, 2400MHz, 256GB PCIe M.2 SSD + 1TB (+8GB SSHD) Hybrid Drive) at Dell – was £2718.98, now £2294.14 w/ code AW15
  • Alienware Area 51m (i7-9700K, NVIDIA GeForce RTX 2060 6GB GDDR6 (OC Ready), 8GB 2x4GB DDR4 2666MHz, 256GB PCIe M.2 SSD) at Dell –was £2068.99, now £1741.65 w/ code AW15
  • Alienware Area 51m (i7-8700, NVIDIA GeForce RTX 2070 8GB GDDR6 (OC Ready), 16GB, 2x8GB, DDR4, 2400MHz, 256GB PCIe M.2 SSD + 1TB (+8GB SSHD) Hybrid Drive) at Dell – was £2618.99, now £2209.15 w/ code AW15
  • Alienware Area 51m (i7-8700, NVIDIA GeForce RTX 2060 6GB GDDR6 (OC Ready), 8GB 2x4GB DDR4 2666MHz, 256GB PCIe M.2 SSD) at Dell – was £1968.98, now £1656.64 w/ code AW15

Great Early Amazon Prime Day deals on the most popular Amazon smart speakers have just been released. These prices bring back last year’s Black Friday deals, where you can get Amazon Echo (2nd generation) for under £60, and Echo Dot (3rd generation) for £25. Secure your orders now before these amazing offers expire.

A great mattress requires a bigger investment, and it’s so important to chose the right one for a good night’s sleep. Casper is one of the leading mattress brands, and they offer a 100-night risk-free trial, which means if you are unhappy with your purchase, you will get a full refund.

The great news is you can also save £75 off any Casper mattress with a promotional code HYBRID75, which can get you Casper Hybrid Mattress in King size for just £825.

You can save up to £10 when you subscribe to Gillette razors. You can select a starter kit of your choice from the list below from just £4.95. You can choose your subscription frequency and receive your replacement blades from just £8.29, and every 4th refill is free. You can cancel at any time.

Kindle is great for summer reads, especially when you are on holiday, commuting or taking a break at home. If you are in the market for an e-reader, Amazon Prime Day is probably the best time to get it. Luckily, it has already been discounted as an Early Amazon Pride Day deal, saving you over 10%.

Sennheiser NoiseGard active noise cancellation lets you enjoy music, movies or phone calls in peace – everywhere. You can now get these Bluetooth headphones cheaper when you shop at Amazon, saving you more than £30.

Add this Philips Hue motion sensor to your Hue system for convenience to light up whenever you talk into a room. You can control the intensity by the time of the day for your peace of mind and energy saving,

Planning on buying a smoothie maker? Nutri Bullet 600 juicer blender is great for breaking down the toughest of nuts, seeds, ice, fruit and veg for the ultimate health kick. The box comes with eight attachments and accessories, including extractor blade, tall cup (680ml), short cup (511ml), high torque power base, handled comfort lip ring, stay-fresh lid, user manual with recipes and pocket nutritionist.

This VPN deal makes PureVPN one of the cheapest VPN that is compatible with Netflix and Amazon Prime Video. At just ~£2.32 per month (on top of your current Netflix monthly payments), you can get PureVPN and watch American Netflix content in the UK. You can also use PureVPN to watch American Amazon Prime Video content, but you must have an Amazon Prime membership. I personally use PureVPN to stream American Netflix and it has worked with no problems so far; there’s even a channels tab where you can scroll down to ‘Netflix US’ and it will automatically connect you to it if you’re already logged in on Netflix or have auto log in enabled.

Cool down this hot summer in one of the swimming pools that you can set up easily with a filter pump. Save up to 40% off hot tubs, pools and summer toys at Amazon. Click here to see all the products that are on offer.

The Seagate Backup Plus portable drive simplifies backup for those who want to help protect their entire digital life locally, in the cloud or from their mobile devices and social networks. You can secure your files with this hard drive, as well as you will get two months of free Adobe Creative Cloud photography plan.

Complete with 87 all-surrounding AirJets, sturdy I-Beam construction and unique multicolour LED lighting system; add a splash of colour to your spa sessions with the Lay-Z-Spa Paris AirJet. Able to heat up to 40 degree Celsius thanks to the thermostatically regulated pump; now you can experience Parisian luxury from the comfort of your garden. Save £200 off this inflatable hot tub at Amazon.

Western Digital’s My Book 8TB hard drive is one of the best external hard drives available to us. Priced at £119.99 today Amazon has meant it has reduced to its lowest price ever. To put perspective on the deal, it has averaged a total value of £154.95 since its release.

Note that this is the 512GB variant of the phone, which makes this an incredible deal (especially when it’s selling for £400 more on Amazon). You usually see these sort of deals from market sellers abroad, but this deal is from Mobile Phones Direct, one of the UK’s leading online only retailer of mobile phones from manufacturers such as Apple, Samsung and Sony.

Tie this SIM only plan with the Samsung Note 9 SIM-Free deal up above, and you’re pretty much set. Get a 4G & 3G Data, UK calls & texts SIM plan from Smarty, which was reduced today from £25/month to £18.75/month, You can also cancel any time, unlike most SIM only plans.

Live from Today: John Lewis & Partners Clearance Sale

John Lewis & Partners clearance sale is now live. It’s a pretty big deals event, and you’re likely to see a lot of Apple products on sale. I’ve picked out my best one below:

Based on renowned pen-and-paper-RPG designer Mike Pondsmith’s Cyberpunk system, Cyberpunk 2077 provides freedom of action and diversity in gameplay thanks to the sandbox nature of the game and mechanics. It has been officially announced at E3 that Cyberpunk 2077 will be released on 16th April, 2020, and the game will be available on most of the major platforms, including PS4. Xbox One and PC. You can preorder this game from just £34.99 at GAME via Quidco, or if you prefer going through other retailers, we have compiled the list below.

GAME via Quidco:


This is an incredible deal for anyone who’s looking to get the latest Samsung flagship smartphone, the S10. This offer gives you unlimited minutes and texts, 30GB of data on Vodafone, and it’s only £38 per month on a 24-month contract. All you have to pay today is just £49.99, it’s that easy.

  • Vodafone network, 30GB data, unlimited minutes and texts – £29.99 upfront cost, £38.00 per month. Get this deal here.

A lot of new games are available to preorder now that E3 2019’s conference is coming to an end. You can get Call of Duty Modern Warfare preorder (or any other game from GAME) with £15 off the listed price if you go through Quidco via the below link. You must be a new customer to claim the discount. T&Cs apply.

All the fans worldwide watched Pokemon Direct on 27th February to hear more about what’s coming out this year and learn more about the new Pokemon Sword and Shield, that are being released on 15th November, 2019. A number of major retailers have already launched preorder pages for the new RPG Pokemon game on Nintendo Switch. So if you want to be first in line, and would like to score yourself a sweet deal, follow the steps below to get your Pokemon preorder from just £34.99.

Best Deals on Pokemon Shield Preorders:

Best Deals on Pokemon Sword Preorders:
Editor’s Notes: The promotion is available for new customers only.

Visit and follow IGN UK Deals Amazon Storefront to find product lists and get weekly updates for all the best games, tech and accessories all in one place, curated by IGN Editors and updated regularly.

If you are in the market for a good antivirus to protect several devices, whether you own a PC, Mac, Android or iOS, Norton Security is one of the best anti-viruses out there, delivering real-time protection against existing and emerging malware, including ransomware and viruses, for up to 10 devices. It was also a winner of AV-TEST Award for best protection, and it was rated ‘Excellent’ (4.5/5) on our sister-site’s PCMag Review, which you can read here,

Norton Security Premium offers more protection than any other package, since it includes premium online safety features to protect your kids, offers automatic back-up function for your files, and it also comes with 25GB automatic online backup for your PC.

Editor’s notes: *1st year introductory offer. See subscription details.

If you’re in the market for a broadband deal, whether it is superfast fibre, brodband and TV bundles or just standard broadband, then check the best offers using our sister site’s PCMag broadband comparison tool to get the best deal.

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